Major overview
Advances in digital technology have dramatically increased the demand for specialists in digital and social information engagement. In this course, you will gain the knowledge and skills needed to be an astute digital media communicator.
You’ll develop advanced skills in creating and managing digital communications, with the flexibility to focus on specialist areas of communications that interest you – including social media, content management, policy or research.
You’ll also explore how the internet can impact societies, political systems, cultures and economies, and learn how to apply this knowledge. In addition, you’ll learn how to identify emerging trends, and understand and apply tools such as artificial intelligence and online analytics.
Detailed course structure and unit information
For detailed information on units and course structure, visit our Handbook.
How to study this major
A major is a set of eight or more units you complete as part of a degree, including at least two in your final year. To study this major, you’ll need to apply for one of the degrees listed below.
Double Degrees
Career outcomes
Careers
- Content creator
- Online influencer
- Digital media manager or producer
- Digital media strategist orconsultant
- Governance, policy and regulation consultant
- Public relations and communications consultant
- Journalist
- Marketing consultant
Industries
- Arts
- Media
- Journalism
- Marketing and advertising
- Public relations and communications
- Government and non-profit sector
- Higher education and research
- Education and training
Why study at Curtin?
Research impact
Our research groups include the Centre for Culture and Technology, the TikTok Cultures Research Network and the Centre of Excellence for the Digital Child.
Gain career-ready expertise
We teach industry-ready skills: You will graduate with a portfolio of content, and experience relevant for industry, community, policy and creative roles.
#1 in WA
Curtin ranks first in Western Australia for Communication and Media Studies. (QS World University Rankings by Subject 2026)
How to apply
This major is part of a degree. To apply, choose the degree you want to study and review its entry requirements. Then, prepare any required documents and submit your application before the deadline for your chosen intake.
After you receive and accept your offer, you can enrol in this degree either at the start of your degree or later in your studies, depending on your course structure.
Choose your degree
To study this major, you'll need to apply one of the degrees listed below.Double Degrees
Explore more
Find more resources to help you take the next step in your Curtin journey.