The digital engagement masterclass series combines five one-day masterclasses into one program that will bring you up to speed with everything a digital marketing professional needs to succeed in the global marketplace.<\/p>\n\n\n\n
If you take all 5 sessions of the series, the total cost will be $2,295, or $2,045 for Curtin Staff\/Alumni\/Current Students, providing you with a saving of $350<\/strong>!<\/p>\n\n\n\n For those who are interested in only one, or a couple of the masterclasses, each class in the series can be also taken as a standalone class.<\/p>\n\n\n This program has now concluded. <\/p>\n The masterclass is facilitated by Chinese digital marketing expert Dr Mingming Cheng, drawing on his insights from research, consultancy, real life industry and best practices.<\/p>\n\n <\/div>\n Find out more<\/a>\n <\/div>\n This program has now concluded. <\/p>\n This masterclass is facilitated by communication experts Bridget Tombleson and Dr Katharina Wolf and draws on insights from research, real life case studies and best practice examples. You will gain deeper insights through practical, hands-on sessions, drawing on recent case studies and best practice examples.<\/p>\n\n <\/div>\n Find out more<\/a>\n <\/div>\n <\/div>\n\n<\/section>\n","protected":false},"excerpt":{"rendered":" Get a fascinating insight into the Chinese digital landscape, understand the power of storytelling and roll up your sleeves with iterative design methodology. The digital engagement masterclass series is your introduction to the cornerstones of 21st century marketing: digital content creation, digital marketing and user experience design.<\/p>\n","protected":false},"parent":0,"menu_order":10,"template":"","meta":{"_acf_changed":false,"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"","wds_primary_pd-categories":0,"footnotes":""},"pd-categories":[57,59],"class_list":["post-133128","pd","type-pd","status-publish","hentry","pd-categories-cbs-masterclasses","pd-categories-previous-masterclasses"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.curtin.edu.au\/study\/wp-json\/wp\/v2\/pd\/133128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.curtin.edu.au\/study\/wp-json\/wp\/v2\/pd"}],"about":[{"href":"https:\/\/www.curtin.edu.au\/study\/wp-json\/wp\/v2\/types\/pd"}],"version-history":[{"count":5,"href":"https:\/\/www.curtin.edu.au\/study\/wp-json\/wp\/v2\/pd\/133128\/revisions"}],"predecessor-version":[{"id":134824,"href":"https:\/\/www.curtin.edu.au\/study\/wp-json\/wp\/v2\/pd\/133128\/revisions\/134824"}],"wp:attachment":[{"href":"https:\/\/www.curtin.edu.au\/study\/wp-json\/wp\/v2\/media?parent=133128"}],"wp:term":[{"taxonomy":"pd-categories","embeddable":true,"href":"https:\/\/www.curtin.edu.au\/study\/wp-json\/wp\/v2\/pd-categories?post=133128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Button block<\/h2>\n \n \n \n \n <\/div>\n\n
E-commerce and social media marketing for the Chinese market<\/h2>\n
Digital storytelling and reputation management<\/h2>\n